A first-of-its-kind shopping experience letting people shop the world’s most iconic flea markets live from wherever they are.

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We thought what if we could let people shop places usually only accessible by foot? So we created PayPal’s Local Selects—a livestream shopping experience where customers are virtually transported to the world’s coolest markets to discover and buy unique items in real time. Through our livestream and custom Local Selects microsite, we took viewers around the world from LA and NYC to Sydney Australia. Hosting responsibilities were shared with style expert Leandra Medine of Man Repeller and comedian Matt Okine.

LIVE PORTAL

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PROJECT OVERVIEW

PROJECT OVERVIEW

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MOBILE SITE

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CASE STUDY

Paypal 'Local Selects'


Agency: Crispin Porter + Bogusky
Role: Design Director

Awards: 2018 Cannes Silver Lion, London International Awards Gold, One Show Bronze Pencil.


Partnered with the creative director to lead the creative, design, and production teams in developing and executing the entirety of the Local Selects digital experience. The challenge was to create an intuitive experience that kept the visitor both engaged with our live stream host as well as the merchant store. Simplicity and ease of navigation became paramount to visitor engagement and longevity.

© GORAN KRSTIC 2018